Have a college fair plan (and plan to go!)

College fair plan

With so many people and so much information, it is easy to become overwhelmed. A little preparation can make a big difference.

1. Consider the options before diving in. If preregistration is available, do so and review materials for options. Seminars are often given at a specific time so check the schedule upon arrival. If students have a college list, visit those on it first. Plan to take longer than expected. Lines can grow long and fast, so arrive early for best chance to meet and speak with college reps. Don’t dismiss schools without lines. They may turn out to be hidden gems.
2. Information sources have their own agenda. College representatives use college fairs as marketing opportunities to encourage interest in their institution. They distribute information via brochures and other items to attract attention, meet prospective students, and encourage them to visit and apply for admission. Students can use this to their advantage by getting the rep’s contact information. Follow-up with questions in a quieter and more personalized setting.
3. Students and parents should set their agenda. Students attending college fairs include high school sophomores, juniors and seniors but each are in a different phase of the college search process. For those first starting, use the fair to get educated about higher education. Sit in on seminars, visit college booths and gather college brochures to review at home. Students who have already researched schools can use the fair to find answers to questions not contained in written info and college websites. Speak with college staff, many of whom attended the school they represent, for insider tips about the campus, surrounding area, programs and internships. Students ready to apply can focus on college comparisons and unique opportunities that will help students grow, thrive and be best prepared for graduate school or careers.
4. Parents can help their student. College representatives are interested in speaking with prospective students but many get tongue-tied. Have a conversation to brainstorm questions to ask and an elevator speech the student can use to introduce himself. Step back to let the student hone some independence and leadership skills to vest herself in the college process. Attend seminars for the first time or as a refresher to get updated information because both the admission and financial aid processes can change at any time.